Mahindra has a strong foothold in the Indian automotive market, primarily known for its rugged and capable SUVs and pickup trucks. As of late April 2025, the Mahindra lineup includes popular models like the Mahindra XUV700 (₹ 13.99 – ₹ 25.74 Lakh) and the iconic Mahindra Scorpio N (₹ 13.99 – ₹ 24.89 Lakh), both offering a blend of power and features. The Mahindra Thar (₹ 11.50 – ₹ 17.60 Lakh) remains a favorite among off-road enthusiasts. For the more budget-conscious, Mahindra offers the Bolero (₹ 9.79 – ₹ 10.91 Lakh) and the Bolero Neo (₹ 9.95 – ₹ 12.15 Lakh). The recently launched Mahindra XUV 3XO (₹ 7.99 – ₹ 15.56 Lakh) caters to the sub-compact SUV segment.
Mahindra is also making strides in the electric vehicle space with models like the Mahindra XUV400 EV (₹ 16.74 – ₹ 17.69 Lakh) and the more premium Mahindra XEV 9e (₹ 21.90 – ₹ 30.50 Lakh). Looking towards the future, Mahindra has an exciting pipeline of upcoming vehicles, including the much-anticipated Mahindra Thar 3-Door and the all-electric Mahindra Thar E, both expected around mid-2025. The futuristic Mahindra BE 07 electric SUV is also slated for a launch later in 2025. With its focus on robust SUVs, expanding EV portfolio, and a strong presence in both urban and rural markets, Mahindra continues to be a key player in the Indian automotive landscape.
