Ritesh Agarwal was a young entrepreneur who struggled to find affordable stays during his travels. He launched OYO Rooms to standardize budget accommodation, but hoteliers mocked his model and investors had doubts. Ritesh pushed forward, refining operations and technology, convincing owners to partner. A turning point was scaling rapidly across cities, proving customers loved predictable quality at low cost. His story teaches that identifying gaps in ordinary experiences and relentlessly improving them can redefine an industry.